Blu Introduces 'Life Pure' 13-Megapixel Smartphone

Blu Products’ latest smartphone is packing a 5-inch screen and a 13-megapixel camera. The new Blu Life Pure phone offers an HD display at 1,080 pixels.

The company said it was its “most advanced” camera yet, including a 5-element lens, back-side illumination, anti-reflection coating and a front-facing 5-megapixel camera.

Life Pure is powered by a 1.5 GHz quad-core processor. It includes 2GB of RAM and 32GB storage.

The phone is shipping now to retailers in the United States and Latin America, the company said.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in