Twitter: Where People Go to Complain About Other Social Networks
It’s no wonder that people turn to Twitter for tech support. In the heat of a frustrating moment, it is much easier to fire off a quick question on Twitter than to wait on hold for an operator. But how effective is the microblogging site as a customer service tool? Here’s how Spotify, LinkedIn, Pinterest and Yelp handled some tough customers.
“How do I go about reporting a bug with the current client release?,” wrote a user to the @spotify Twitter handle.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in