Meteor Games Partners with Hydra to Monetize and Grow User Base

Meteor Games, developers of the Island Paradise Facebook Game hit, have partnered with Hydra in order to acquire new players and better monetize their userbase. Hydra will take care of managing advertising inventory for Meteor Games’ 600,000,000 monthly impressions as well as manage new player acquisition efforts on Facebook.

In our recent interview with Meteor Games co-founder Donna Powell, she revealed that their smash hit Island Paradise achieved it’s 7,000,000 monthly users without the use of advertising networks or acquisition partners.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in