Bad Economy Good For Virtual Economy?

It’s sometimes difficult to imagine the money-making potential of businesses that thrive on the web–they’re so intangible, based on virtual social interaction and can be difficult to measure from an end-user standpoint. But the potential of virtual goods is increasing in attractiveness, not only for marketers and entrepreneurs, but for individuals as well. Perhaps its the current economy that’s driving more people to virtual businesses, but that may have been just the kick in the rear that we needed.

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