Pyramid Draught Pale Ale
AGENCY: Cole & Weber, Seattle
CLIENT: Pyramid Breweries, Seattle
MEDIUM: consumer, trade press
CREATIVE DIRECTOR: Ron Klein
ART DIRECTOR: Aleta Taylor
COPYWRITER: Nicole Michels
PHOTOGRAPHER: Randy Allbritton
If you praise this ale, is that a case of drink and tell? Body copy elaborates on the headline: “As you slowly savor a creamy DPA, you begin comparing it aloud to similarly smooth experiences. Memorable kisses. Leather seats. Silk sheets. More kisses. By now the stranger on the bar stool next to you is probably looking quite uncomfortable.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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