Are you more likely to care about the health of your heart if the message comes from a funny ad? The American Heart Association is hoping that you are.
The AHA has partnered with Elizabeth Banks' digital media company, WhoHaha, which works to promote funny content by women, on a new campaign for its Healthy for Good movement. Three video shorts—"Gym Hero" (see below), "Food is my Boyfriend" and "Don't be a Zombie"—were created to help educate Americans about how making small life changes can benefit their hearts.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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