Navigating the Modern Marketing Landscape: Lessons From Deloitte CMO Suzanne Kounkel

Learn the key skills essential for the modern CMO

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

In this week’s episode, Jenny sits down with Suzanne Kounkel, global and U.S. chief marketing officer at Deloitte to discuss the challenges and opportunities faced by modern-day CMOs.

During the conversation, Kounkel discusses her extensive experience at Deloitte, where she has held various roles over the past two decades, culminating in her current position as global CMO. She shares her insights into the evolving nature of the CMO role, emphasizing the need for adaptability and collaboration across the business. She also highlights key skills essential for the modern CMO.

Stream the new episode below and subscribe on Apple Podcasts or find it on Spotify.