Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
These days, business isn’t just all about who you know when it comes to expanding internationally, but it can help. Companies face many barriers in growing beyond their native countries, and so international financial brand Santander has tasked actor Brian Cox with helping promote its corporate and commercial banking arm, which claims to offer the right networking solutions.
With the final episode of Succession having just aired, Cox is in vogue as the campaign is released in the U.K.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in