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In this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome PR guru Mark Borkowski along with Adweek’s creativity editor (and resident American in London) Brittaney Kiefer to unpack whether King Charles’ coronation will usher in a new era of PR for the brand and institution that is the British monarchy.
We discuss the palace’s tumultuous relationship with the British tabloids, the impact of Prince Harry’s and Meghan’s breakaway, subsequent media deals and, of course, Spare. Will recent headlines about the Royal Family’s historical links to colonialism and the pomp and pageantry of a taxpayer-funded coronation amid a cost-of-living crisis affect the King’s ability to shift public perception? Or is the next season of The Crown being written before our eyes?
Stream the new episode below, listen and subscribe on Apple Podcasts or find it on Spotify.
