Real-Time World Cup
The World Cup has long been a social experience for fans around the world who cheer their teams on at games, bars and other public gatherings. This year, brands are betting on a different kind of social to connect with fans in ways unimaginable just four years ago, when the last Word Cup was held.
Coca-Cola, Nike and Anheuser-Busch are just some of the brands that have made YouTube an important component of their World Cup ad campaigns.
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