There’s a new top tweet in town—and this year, not one of the 10 most popular tweets of the year came from a brand.
In 2017, Barack Obama was No. 1 with his response to violence in Charlottesville, Va. This is according to social media analytics firm Talkwalker, which found Obama had three of the most popular tweets of 2018. And, in perhaps an optimistic note for mankind, the firm said none of the highest-performing tweets included negative content this year (although, to be fair, there is some salty language).
"No one is born hating another person because of the color of his skin or his background or his religion…" pic.twitter.com/InZ58zkoAm
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in