Infographic: Dating Apps Are Sparking Millions of Social Media Conversations
Performance Marketing
Dating apps chatter reached a fever pitch in 2015. KBS Attention reviewed more than 2.5 million Twitter conversations that included Grindr, Tinder, Happn, OkCupid and Match to gain insights about [...]
Tinder’s Twitter ‘Meltdown’ Appears to Have Been a Planned PR Stunt
Performance Marketing
Tinder threw a very public tantrum on Twitter last night, and it's roundly being described as a cringeworthy meltdown. But was it really posted in a fit of passion, or [...]
8 Intriguing and Surprising Digital Marketing Stats From the Past Week
Performance Marketing
It's midsummer, when much of the media and marketing world slows way down. But in this day and age, digital marketing statistics never really stop. (Seriously, we get pitched with [...]
Bad Day on Social Media? Ads for High-Alcohol Beer Suggest Drowning Your Sorrows
Creativity
No one inspires sympathy quite like a guy who spots his girlfriend on Tinder while shopping around on the the dating app himself.
Hands-Free Tinder for the Apple Watch Checks Your Heartbeat to Make a Match
Creativity
In an effort to make online dating even more fickle and ultimately pointless, people with an Apple Watch soon won't even have to swipe left or right on Tinder anymore. [...]
Looking to Network at Cannes? This Tinder-Like Site Matches You With Other Attendees
Brand Marketing
In case your meeting calendar at Cannes isn't already jam-packed enough, one company created a mobile site modeled on Tinder to help foster casual (business) encounters on the Riviera.