Racially insensitive public comments are generally rare among top tech executives, and you definitely don't expect to hear them coming from someone like LinkedIn's HR chief.
How will agencies get more women and people of color in high-level C-suite and creative leadership positions? It's a question the industry has been grappling with quite a bit recently, and Nashville-based Bohan Advertising thinks it's found a way to truly begin making a change within agencies.
As the advertising industry continues to find ways to improve upon it's diversity problem and clients continue to demand more diverse agencies and work, the Association of National Advertisers announced today the launch of a new group that will target multicultural marketing, named the Alliance for Inclusive and Multicultural Marketing, or AIMM.
According to new data released by the American Association of Advertising Agencies, 74 percent of 4A's members surveyed feel agencies are either mediocre or worse when it comes to hiring a diverse group of employees.
HP chief marketing and communications officer Antonio Lucio has called on all of its agencies to put forward a proposal outlining how each agency will improve on the number of women and people of color within their creative departments.
The advertising industry's top women are done mincing words. "A cancer" is how 4A's President Nancy Hill describes the agency world's lingering gender bias and racial insensitivity. "The industry has a huge diversity problem," says veteran creative Nancy Vonk.
Over the last year, media accounts have been put up for review left and right. Clients from Procter & Gamble to Coca-Cola put roughly
Saatchi & Saatchi Chairman Kevin Roberts has been asked by his agency's holding company, Publicis Groupe, to take a leave of absence due to his recent, dismissive comments about gender balance and women in leadership.
Depressing. Damaging. Nonsense. Dead wrong. These are just a few of the many terms being used to describe Saatchi & Saatchi chairman Kevin Roberts' recent comments on women in advertising, and the chorus of angry voices is likely to continue growing.
It's time. It's hard to believe, but here I am. My boss, the managing director of Possible, Cincinnati, introduces me to a conference room full of my peers. I begin the presentation.