A History of Social Media Advertising [INFOGRAPHIC]
Facebook’s launch of Pages back in 2007 was (arguably) the beginning of social media advertising. For the first time, brands could establish a strong presence on Facebook and build a large audience of potential customers, giving birth to the term “cost per fan”.
In 2010 Twitter unveiled the Promoted Tweet, and LinkedIn, Instagram, Pinterest and now Snapchat each have advertising products available to businesses.
Check the visual below for a detailed look at social media’s advertising timeline, which comes courtesy of Mashable.