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Sports Marketing

WWE Enters Instagram Live Shopping Arena With SummerSlam Superstore Event

Fans can purchase merchandise in real-time by clicking pinned products or the shopping cart next to the comment bar

The SummerSlam 2021 Championship replica side plate box set will be featured during the Instagram Live Shopping sessionWWE
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By David Cohen

August 17, 2021

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.

World Wrestling Entertainment fans who can’t wait for the doors to the new SummerSlam Superstore in Las Vegas to open at 11 a.m. PT/2 p.m. ET Thursday (Aug. 19) can get a 30-minute jump via the WWE Instagram account.

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David Cohen

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  • david.cohen@adweek.com

David Cohen is editor of Adweek's Social Pro Daily.

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