NewFronts

Wave Sports + Entertainment Pitches Advertisers on Its Social-First Approach in Sports at NewFronts

The holding company's channels have over 110 million followers across multiple social platforms

Wave Sports + Entertainment Pitch Advertisers on its Social-First Approach in Sports at NewFronts — On The Outta Pocket set (LTR) are hosts LaJethro Jenkins, Dragonfly Jonez, Zach Schwartz, Mike Guardabascio and Josiah Johnson. Wave Sports + Entertainment

May 4, 2022

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Media holding company Wave Sports+Entertainment, home to social-first sports media channels like Buckets and Jukes, is set to showcase its approach to sports content on Thursday at IAB’s NewFronts, plus how it spurs growth across platforms for its brands.

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Meseret Ambachew

@MeseretAmbachew
meseret.ambachew@adweek.com

Meseret is Adweek's ad-tech reporter.

NewFronts

Wave Sports + Entertainment Pitches Advertisers on Its Social-First Approach in Sports at NewFronts

The holding company's channels have over 110 million followers across multiple social platforms

Enjoying your content. You Have 1 Free Article Left.

Meseret Ambachew

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