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Pinterest updated its ad policies effective Thursday (July 1) to prohibit ads containing weight loss language and imagery from its platform.
The platform said in a blog post Thursday that people are facing the dual challenges of emerging from the pandemic and heading into the summer, adding that the National Eating Disorders Association reported a “steep rise” in unhealthy eating habits and eating disorders in young people since the start of the pandemic last year.
Pinterest’s updated policy—developed with the advice and guidance of NEDA—now prohibits:
- Any weight loss language or imagery.