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Media platform Teads has promoted Monique Pintarelli to lead its U.S. operations as chief revenue officer to take over from CEO, North America / Global President Jim Daily who has departed the business after more than eight years there, while its U.K. deputy managing director Ryan Cook has also left to join Criteo.
Pintarelli, who was the senior vice president based in Los Angeles, joined in 2018 from Viant where she was vp of sales, West and previously worked within Turner broadcasting across several roles over 14 years, ultimately becoming vice president and sale manager.
She will now report to the company’s recently promoted co-chief executive Jeremy Arditi while tasked with overseeing the operations of the U.S. teams including sales, creative strategy, customer experience, insights and marketing.
“I am looking forward to continuing to deliver success for our clients and driving adoption of our innovative product suite including Teads’ video and performance marketing solutions and Teads’ self-serve, cookieless, ad platform,” Pintarelli commented.
Arditi added: “Jim and our North American leadership team have built an exceptional operation; I’m delighted that Monique will be taking the baton. She has an outstanding track record, both at Teads and across the media industry and is deeply focused on driving success for our clients and long-term success for our business.”
Ryan Cook moves to Criteo
Meanwhile, Ryan Cook, deputy managing director U.K. for Teads, has joined Criteo as its country managing director in London. He had spent almost six years within the business after joining from AOL in 2016.
At Criteo, which he joined in January, he will be responsible for setting the company’s local strategy and vision for the U.K. market while providing input into the development of new products.
Nicolas Rieul, managing director Western Europe and head of industry relations Europe at Criteo, described him as: “first and foremost an experienced, hands-on business leader who feels at home in an entrepreneurial, global environment.”
“Ryan offers us another brilliant strategic layer,” he added.
