SpringServe Partners With Protected Media to Cut Down on Video Ad Fraud and Fake Traffic
Partnership brings prebid and postbid verification to mobile platform
As video ad spend skyrockets, fraudsters are looking to profit, and security experts are scrambling to adapt.
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The video ad mavens at SpringServe announced a partnership with the security pros at Protected Media. By bringing “the latest measurement and verification tools” on board, SpringServe hopes to cut down on ad fraud and fake traffic on its programmatic video channels.
