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Pinterest received brand safety certification from the Trustworthy Accountability Group, a global certification body that aims to fight criminal activity and protect brand safety in digital advertising.
The TAG status extends to the Asia-Pacific region, Europe, Latin America and North America.
Pinterest said it took the following steps to achieve TAG Brand Safety Certified status, all of which were reviewed and confirmed by third-party auditors:
- All new and updated digital advertising agreements adhere to TAG’s Brand Safety Principles.
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