Digital Stats of the Week, Follow the Money Edition

5 dollar amounts that caught our eye

Next week, millions of people will travel far and wide to gather with friends and family. At my house, we’ll stuff our faces with turkey and stuffing and mashed potatoes, followed by loosening our belts a bit as we settle in to watch some football.

We’ll also dance around political issues and societal problems and infrastructure week, which will eventually turn the conversation to how much money is wasted in society. And that will give me my in to talk about the inequities of media and how much money changes hands between brands and agencies, agencies and media, brands and agencies and media AND platforms.

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