Ad Tech

CafeMedia Teams With ID5 to Help Solve the ‘Chicken-and-Egg Problem’ of Identity

The industry is looking for solutions to its third-party cookie problem

cafemedia and ID5 logos
CafeMedia ranks 11th in Comscore's Top 50 multiplatform properties. ID5, cafemedia, Pixabay

By Andrew Blustein

July 9, 2020

Let the post-third-party cookie testing begin.

Andrew Blustein
@andrewblustein andrew.blustein@adweek.com Andrew Blustein is a programmatic reporter at Adweek.
Recommended articles
You Might Like

Mastering the Intimacy of the Inbox Has Paid Off for Marriott

By Kara Trivunovic

150 Marketing Execs Share Their Outlook for the Post-Pandemic World

By CleverTap

Are You Really Listening to the Conversation on Social?

By NetBase Quid

4 Ways to Revamp Your Customer Acquisition Strategy for the Next Phase of Digital Transformation

By Cognitiv

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"programmatic"}