Scott Galloway, a professor of marketing at NYU Stern School of Business, delivered a breathtaking deconstruction of the global economy and business outlook for the coming years at Adweek’s NexTech 2020 Virtual Summit this afternoon.
In a nearly 30-minute presentation he addressed all sectors of the economy. Here are the highlights:
‘Advertising sucks, we all realize it’
It’s no secret the media industry is in a difficult spot as ad budgets shrink. Those that will survive are doubling down premium subscription revenue models.
“New York Times? Gonna survive.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in