Alan Braverman co-founded Yammer, the social-network-styled workflow management system for businesses that Microsoft purchased in 2012 for $1.2 billion. So, the Silicon Valley veteran knows a thing or two about building a startup that pans out.
And if you're a Vine, Snapchat or Yo early adopter who likes the sound of your own voice, you may believe Braverman is onto something again with Sobo, a "social soundboard" in his words. The app debuts today for iPhone and iPad users, enabling them to record six-second voice messages via their device mic and then send them to friends and followers.
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