Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Remember back in the early days of the web, when search engines relied on indexing algorithms to create a taxonomy of the web? They’d ingest data and then sort them into buckets as best they could. As a user, finding useful and relevant information took considerable amounts of skill and patience.