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The stream of meaningless ad statistics keeps piling up, cheapening the medium
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Yesterday, AppNexus announced that it had pulled in $75 million in new funding. Pretty impressive, particularly in a climate where you hear things about startups like Tumblr having trouble raising money.
Even more staggering of a stat was this line from AppNexus’ press release: Over the past year the company has “processed a peak of one million requests per second, and quintupled delivery to over 13 billion ads served to websites each day.”
I don’t know about you, but that sure sounds like a lot.