Urban Outfitters Debuts Facebook Shopping Catalog
Hipster apparel brand Urban Outfitters is jumping into Facebook commerce big time!
Hipster fashion retailer Urban Outfitters is jumping into F-commerce big time!
An interactive campaign will enable Facebook fans to browse through Urban Outfitters’ fall catalog via a magazine on the retailer’s page.
Urban Outfitters is the first client to utilize the interactive service introduced by Enter: New Media, a digital media agency specializing in fashion, retail and entertainment.
With help from Enter: New Media, the retailer has garnered over 800,000 followers; they are now receiving news feed stories about Urban Outfitters’ top fashion picks.
As
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in