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Twitter wants to help social media celebrities make more money on their 140-characters tweets.
Today, the company announced it's expanding its creator revenue program to help influencers on the platform monetize content in more ways and on a bigger scale. Through the Amplify Push Program, U.S. creators will be able to opt in to running preroll ads in front of content and in return, receive a share of the ad revenue. It's an extension of the program Twitter opened to publishers last fall.