Tell Me Something GOOD

In this era of gratuitous snark interspersed with dry negativity, GOOD magazine has come up with the astonishingly positive GOOD magazine second annual ”Choose Good” campaign. One hundred percent of the $20.00 GOOD magazine subscription fee is designated towards the subscriber’s choice of one of twelve non-profits, including Iraq and Afghanistan Veterans of America, or Malaria No More whose mission is to end deaths due to malaria.

Last year the ”Choose Good” campaign earned over $500,000 for the various charities. ”We’re proud that our non-traditional subscription model has already contributed half a million dollars to a diverse set of nonprofits. Beyond funds raised, GOOD endeavors to forge substantive bonds between our subscribers and our partners,” said Daniel Mitchell, Director of Non-Profit Partnerships at GOOD magazine, in a press release. ‘’By connecting our partners to a highly creative and influential audience, we hope to catalyze a movement of positive thought and action.”

Sounds GOOD

(image via joshspear)