Technical vs. Creative: Who Should Manage On-Page SEO?
“Good fences make good neighbors.”
That is a line from Robert Frost’s early 20th century poem “The Mending Wall,” and it’s also a relevant philosophy when determining who’s responsible for your on-page SEO.
Whoa — sounds like quite the leap, right? Not really. Frost’s poem is about two neighbors who, despite having no livestock or overhanging trees, meet each year to repair a stone wall that separates their properties. One neighbor implores the other to give up their annual ritual, while the other simply repeats,
“Good fences make good neighbors.”
The
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