The People Who Give Your Social Media Its Buzz

Yahoo, research firm uncover social 'power sharers'

You’ve probably got at least one information virtuoso in your life—someone who keeps your Facebook newsfeed from devolving into a humdrum history of diaper victories and birthday wishes, or tweets on the buzziest celebrity slipup. But according to new data from Yahoo and market research firm Added Value, just 15 percent of social networkers fall into this elite category of “power sharers.”