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Like zombies in “Dawn of the Dead,” there are some outdated SEO practices that will not die. They exist in this strange netherworld between legit SEO and blackhat tactics and they’re often marketed to small business owners who don’t know any better.
At best, these tactics are ineffective, but at worst, they can tank a site’s rankings.
Shady Backlinking Schemes
If I had a nickel for every email we get from someone wanting to share a guest post on our blog, I’d be sitting on a beach in Cabo sipping a margarita instead of writing this article.