New Facebook admin panel highlights reach and pushes Promoted Posts


Facebook is testing an update to the page admin panel, which gives more prominence to reach metrics for recent posts and encourages page owners to promote those posts to increase their audience.

Some users are seeing a “Posts” section at the top of pages they have admin rights to, replacing the “Notifications” section, which included recent comments, wall posts and other fan activity. The new section shows the organic and paid reach of each recent post, along with an option to promote the post. Notifications

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