myYearbook Forgoes Freemium, Reports Virtual Goods Success


Freemium was once the law of the land, but in the past year we’ve seen major moves towards infrastructure development to support virtual goods and other alternative streams of revenue. Sevral social networks have turned to virtual goods, including Facebook, hi5, and myYearbook. But we haven’t heard much in th way of the success or failure rate of recent initiatives.

This week, myYearbook released some metrics regarding its own successful implementation of virtual goods and other forms of alternative revenue-generation.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in