Mobile App Roundup: Playfish, INQ, iAds, & More
Playfish Starting Mobile Studio in Montreal — Social games developer Playfish is expanding in the mobile realm. The EA-owned company is planning on launching a new studio in Montreal, where it will focus on creating mobile renditions of its top social games.
iAds Fill Rates Drop — According to TechCrunch, iAds may not be as good as Campbell’s suggested last week. “Several developers” are confirming a significant drop in fill rates (percentage of ad inventory actually filled with an ad) for iAds since the New Year.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in