Millennial News Publisher Circa Plans to Create Weekly Ad-Supported VR Spots

Service will eventually include custom content

As more money flows to advertising startups chasing virtual reality and brands start creating custom content, publishers want in on the VR craze, too.

@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.
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