MGM Defies Skeptics, Says Facebook Ads Paying Off

Vegas hotelier's stance stark opposite to General Motors

For every GM souring on Facebook ads, there seems to be an MGM that's sweet on them. While other brands question the value of Facebook advertising, the hospitality chain told Adweek that it's getting roughly 2.5 times more revenue from the social site so far in 2013 compared to the same period last year.