'Love Guru' Gets Mobile Game

Cellphone entertainment company Player X has extended its relationship with Paramount Digital Entertainment, teaming up to create a mobile game based on Mike Myers film The Love Guru.

The game, developed by Tag Games, comprises six mini-games in which players try to achieve enlightenment by passing mental challenges.

“The Love Guru mobile game is a great complement to the upcoming theatrical debut of the film,” said Sandi Isaacs, svp mof obile and interactive, Paramount Digital Entertainment.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in