Lane Bryant's #ImNoAngel Campaign Challenges Victoria's Secret's Definition of Sexy
That's one way to get attention.
Victoria’s Secret would have you believe that their lingerie-clad “Angels” are the embodiment of sexy, but Lane Bryant‘s new campaign, titled #ImNoAngel, directly challenges the idea that women have to be tiny, toned, and airbrushed to be desirable.
As bikini season approaches, Victoria’s Secret is ramping up their annual marketing push (I’ve received a new summer-themed VS catalog in the mail every single day for a week), making Lane Bryant’s campaign — which launched on Monday — perfectly-timed.
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