Performance Marketing

KFC Will Bring Gaming to Instagram With the ‘Kentucky Fried Football Challenge’

Branded play timed for postseason action

By Christopher Heine

December 29, 2016

Remember the old Mattel hand-held football video games? A modern-day version of the game is about to enter the social-media realm.

Christopher Heine
@Chris_Heine Christopher Heine is a New York-based editor and writer.
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