KFC: J.Lo's Fame Is Finger-Lickin' Good
Someone in KFC’s marketing department is getting a raise.
It’s hard — not to mention expensive — to get celebrity endorsements when you’re selling a low-rent product. But lucky for KFC, they found a low-rent star to give them free advertising. And the fried chicken house is giving back.
After Marc Anthony told Access Hollywood that he is a fan of giant greasy buckets of chicken, KFC sent him and Jennifer Lopez an “open letter,” inviting them to host their En Concierto tour after-party at KFC.
The letter is a bit misleading: J.
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