Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.
All eyes will be on Twitter this fall when the micro-blogging site livestreams 10 of the NFL's 16 Thursday Night Football games. It's a big move that could prove that Twitter is either indeed the go-to place for sports chatter or end up as a disaster if the streaming is not high-quality or instant.
This week at the Cannes Lions festival, Twitter revealed how it plans to sell marketers on the livestream and how advertising will work.