Here Are the 10 Most-Viewed 360-Degree Facebook Videos by Brands
NatGeo is nailing it (again)
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Facebook's 360-degree videos have been around for about eight months, and marketers have been diving into the medium ever since. And today, the social giant released the top 10 performing videos so far—just as the industry is gathering at the Digital Content NewFronts, where marketers have talked a lot about the potential of 360-degree footage.
The buzziest immersive clips have typically taken viewers to places they'd not likely go—for instance, National Geographic appears three times on the list thanks to the far-flung locations it uses to shoot its content.