Harry Morton Kind of Regrets Pink Taco Restaurant Name


The November/December issue of Haute Living Los Angeles magazine has Cindy Crawford and Rande Gerber on the cover, looking resplendent against blue-sky Malibu backdrop. To go along with that cover story, there’s also a fun interview by Laura Schreffler with Harry Morton, the 31-year-old son of Hard Rock Hotel and Cafe founder Peter Morton.

Morton lives above the Sunset Strip and his twin properties, The Viper Room and Pink Taco Mexican restaurant. He says he’s shopping a documentary series about the former to pay cable networks and admits that in hindsight, he might have done things a little differently with the latter:

“If I could go back, I would change the name,” Harry muses now of his haute Mexican eatery [chain].

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in