So, you’ve been using Twitter for a while. You’ve mastered the basics, got to grips with hashtags and figured out who to follow.
Now: how do you get more retweets?
Answer: you have to do some work. You can’t just put anything out there and expect people to happily share it with friends, family and colleagues. It’s different for celebrities and it’s different for the big brands – they can get away with just about anything. For common or garden users such as you and me, the rules are different.