Fishbowl Five: Brandon Holley's New Women's Fashion Platform

Lucky's former editor dishes about print vs. digital.

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Magazine veteran Brandon Holley, whose resume includes the top editor job at Elle Girl, Jane and, most recently, Lucky, has finally found her place — in the digital space. Her first major stint working at a digital media company was as general manager and editor in chief of Yahoo’s first foray into women’s content, Yahoo Shine, from 2007 to 2010. There, she catered to more than 24 million readers (as of October 2010), according to comScore.

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