Fast Chat: Will Pearson

Mental Floss founder talks about his trivia magazine, which new owner Felix Dennis says has the 'worst name in the world'

A magazine about trivia might not seem like an obvious hit, but British publisher Felix Dennis, who recently bought Mental Floss from its founders, has a record of defying the odds, launching The Week and Maxim with unexpected success. Will Pearson, one of Mental Floss’ founders, talks about the concept behind the bimonthly and his first dealings with Dennis.