Data on Facebook’s Traffic, Advertising, and Company Health at Inside Facebook Gold – January 2011 Edition

With Facebook’s recent substantial fundraising round and the emerging possibility of an initial public offering in 2012, Facebook’s growth and business success will impact even more individuals, businesses, and institutions throughout the coming year. While the company remains private with details of its traffic distribution, and monetization, it’s clear that Facebook today implies more opportunity, and accompanying risk, than ever before.