Doritos Creates Tweet-Powered Stage for SXSW
We recently told you about the success of Hot Wheels’ tweet-powered vending machine, and speculated as to what sort of real-world device would be powered by customers’ tweets next, but even we hadn’t thought of this…
To kick off its first ever global ad campaign “For the Bold”, Doritos has taken the concept to the next level (or maybe even the level beyond that) by building a 62-foot-tall, tweet-powered concert stage designed to look like a giant vending machine at SXSW.
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