Why Do Dinosaurs Persist On Giving Lifestyle Advice To Mammals?
That million-strong, highly engaged, hanging-on-your-every-word social community you’ve spent two years developing on Twitter and Facebook? It’s never going to amount to much, says best-selling author and New Yorker writer Malcolm Gladwell.
This from a man who hasn’t graced us with a single tweet in almost a year. But hey – he knows. Gladwell uses the American civil rights movement as an example of where social media and the internet wouldn’t have made a lick of difference to events in the ‘real world’.
“If
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